YouTube’s new AI capabilities can generate ideas, titles, and even videos

Artificial intelligence is successfully running across Google’s entire product portfolio. Learning and improving on-the-go, it is paving the way for new features and updates. Recently, YouTube announced its plans to adopt new tech in service to help its creators create content with minimal effort.

The new AI-driven features have been designed to provide creators with creative freedom while streamlining content production and helping to enhance monetization on the platform.

AI features on YouTube: What's new?

At the global Made on YouTube event, the company announced a series of AI-related features that are coming to the platform soon. Here are some of them that can help creators build a community and monetise.

1. Veo integration with Dream Screen

Google’s Gen-AI tool Veo will now be integrated to give creators new ways to generate six-second standalone video clips. These will be generated based on the user’s requirement and will seamlessly fit into their existing content. This will help a lot with YouTube Shorts as it allows video background generation and helps fill gaps in their storytelling. Reducing time on content production is also an advantage.

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The clips will be watermarked with DeepMind’s SynthID tool along with a visual indication that it is generated by AI.

2. Inspiration tab on YouTube

The Inspiration tab will essentially guide the users on what to create. The AI-powered tool will suggest a concept for a video, provide a title and a thumbnail, and even write an outline and the first few lines of the video for you. According to YouTube, this can act as an important brainstorming tool which can eventually be employed to build entire projects.

3. Other AI-features

The platform’s auto-dubbing feature allows users to easily convert videos to multiple languages. It’s also giving creators AI tools to interact with fans through the new Communities section of the app.

It is possible that YouTube is about to be flooded with AI-conceived, AI-written, and even AI-produced videos that might feel the same. But it will depend on the content creators on how they use these tools and features in their videos to stand out. Make sure to subscribe to Unboxed by Croma to receive more such tech updates.