Sony Bravia BZ30L is the biggest Bravia yet, and it comes packed with features

Sony is stepping up its game in the world of professional displays with the launch of its biggest screen yet in the BRAVIA lineup, the FW-98BZ30L, a whopping 98-inch 4K HDR display designed specifically for commercial spaces. Whether it’s a corporate boardroom, retail store, or digital signage setup, this new model brings big-screen impact and advanced features without the complexity that comes usually attached to this class of displays.

Sony Bravia BZ30L brings a whole lot of practical features to the table

What makes the FW-98BZ30L stand out? For starters, it’s powered by Sony’s smart XR Cognitive Processor. This is the same kind of AI tech that makes your home TV look amazing, but built to handle the demands of business use. The picture is ultra-clear, colours stay true even in bright rooms, and fast-moving visuals remain sharp and smooth. It’s perfect for presentations, product displays, or any setting where visual quality matters.

This giant screen runs on Android, so it’s easy to manage content, use apps, or integrate with existing systems. It supports HDMI, USB, and control ports, making setup hassle-free. It even comes with a generous 32GB of storage for apps and media files.

Despite its size, Sony has made the 98-inch model easier to handle. It’s 22 per cent lighter and has a 28 per cent slimmer frame than older models. With built-in handles, mounting or moving the screen is simpler than you’d expect. 

The display is built tough too, ready to run 24×7 in busy environments. Plus, it’s part of a full lineup ranging from 43 to 98 inches, all designed with eco-friendly materials and energy-saving tools. 

ALSO READ: Sony LinkBuds Fit launched in India: Here’s all you need to know

The FW-98BZ30L hits the Indian market on April 15, priced at ₹15,00,000. That might seem like a steep price, but for what the TV brings to the table, it might just be worth it for the ones who can find value in everything it has to offer. 

What do you think of this TV? Let us know down in the comments below and follow Unboxed by Croma for more such news and updates from the world of tech.